Advertising Disclosure
Last updated: January 20, 2026
At Caskade, we believe in transparency about our advertising relationships and financial arrangements. This disclosure explains how we may earn revenue through various advertising and partnership programs, and how we maintain editorial independence while doing so.
Our Commitment to Transparency
We are committed to maintaining honest and transparent relationships with our audience. This means clearly disclosing when content on our website may be influenced by advertising partnerships, affiliate relationships, or sponsored arrangements.
While we may receive compensation through various channels described below, our primary goal is always to provide valuable, authentic information that serves your interests. We carefully select partnerships that align with our values and the needs of our audience.
Affiliate Relationships and Commissions
Caskade participates in affiliate marketing programs, which means we may earn commissions when you click on certain links on our website and make purchases. Here's how this works:
How Affiliate Links Work
When we recommend products, services, or resources that we believe will be valuable to our audience, we may include affiliate links. If you click on these links and make a purchase, we may receive a commission at no additional cost to you. The price you pay remains the same whether you use our affiliate link or go directly to the provider's website.
Our Recommendation Policy
We only recommend products, services, or resources that we genuinely believe will benefit our audience. The presence of an affiliate relationship does not influence our assessment of a product's value or quality. We maintain editorial independence and base our recommendations on thorough evaluation and honest assessment.
Identifying Affiliate Content
When content contains affiliate links, we clearly disclose this relationship near the relevant links or at the beginning of the content. We may use phrases such as "affiliate link," "sponsored link," or similar language to indicate these relationships.
Sponsored Content and Paid Promotions
From time to time, we may publish sponsored content or paid promotional materials on our website. This content is created in collaboration with or commissioned by advertisers and brands.
Sponsored Content Standards
All sponsored content is clearly labeled as such. We use clear designations like "Sponsored," "Paid Partnership," "Promoted Content," or similar language to distinguish sponsored material from our regular editorial content. Sponsored content meets the same quality standards as our other content and is required to provide genuine value to our audience.
Editorial Control
While sponsors may provide input on sponsored content topics and key messages, we maintain editorial control over the final content to ensure it aligns with our voice, values, and quality standards. We reserve the right to refuse sponsored content that does not meet our standards or serve our audience's interests.
Brand Partnerships
We occasionally enter into longer-term partnerships with brands whose products or services align with our audience's needs. These partnerships may involve various forms of collaboration, all of which are disclosed appropriately within the relevant content.
Third-Party Advertising Networks
We may use third-party advertising networks to display advertisements on our website. These networks use various technologies to deliver relevant ads to you based on your interests and browsing behavior.
Display Advertising
Display ads may appear in various locations throughout our website. These ads are typically served by third-party advertising platforms and may be targeted based on your browsing history, demographics, or other factors. We do not directly control the specific ads displayed, but we work with reputable advertising partners.
Behavioral Targeting and Personalization
Our advertising partners may use cookies and similar tracking technologies to collect information about your browsing activity and deliver personalized advertisements. This process, known as behavioral targeting or interest-based advertising, aims to show you ads that are more relevant to your interests.
For more information about how we use cookies and how you can control them, please see our Cookie Policy.
Data Collection for Advertising
When you visit our website, certain information may be collected for advertising purposes. This information helps us and our advertising partners deliver more relevant ads and measure advertising effectiveness.
Types of Data Collected
Information collected for advertising purposes may include:
- • Device information, such as your browser type and operating system
- • IP address and general location information
- • Pages viewed and content accessed on our website
- • Time spent on pages and interaction patterns
- • Referral source, showing how you arrived at our website
Use of Collected Data
This data is used to deliver relevant advertisements, measure ad performance, and improve our advertising strategies. We do not sell your personal information to third parties for their own marketing purposes.
Your Rights and Advertising Controls
You have choices regarding the advertising you see and how your information is used for advertising purposes.
Managing Ad Preferences
You can manage your advertising preferences through your browser settings or through the preference centers of advertising networks we work with. You may also be able to opt out of personalized advertising through industry opt-out tools.
Cookie Management
Many advertising technologies rely on cookies. You can control cookie usage through your browser settings or our cookie management tool. Please note that disabling certain cookies may affect your experience on our website and limit our ability to deliver relevant content and advertisements.
Do Not Track Signals
Some browsers offer a "Do Not Track" feature that signals to websites that you do not want to be tracked. We respect these preferences to the extent technically feasible, though not all advertising partners may honor these signals.
FTC Compliance
We comply with the Federal Trade Commission's guidelines regarding endorsements, testimonials, and disclosures. This means:
- • We clearly disclose material connections between ourselves and advertisers
- • We identify sponsored content and paid partnerships prominently
- • Our endorsements and recommendations reflect our honest opinions and genuine experiences
- • We do not make claims about products or services that we cannot substantiate
We take these guidelines seriously and work to ensure all advertising-related content on our website meets FTC standards for disclosure and transparency.
Product Reviews and Recommendations
When we provide product reviews or recommendations, we maintain independence and objectivity regardless of any affiliate or advertising relationships.
Review Process
Our reviews are based on thorough research, testing where applicable, and honest assessment. We consider factors such as quality, value, user experience, and alignment with our audience's needs. The presence of an affiliate relationship does not influence our evaluation or rating.
Compensation Disclosure
If we receive free products for review or are compensated for creating review content, we disclose this clearly. We maintain the same rigorous standards for all reviews, regardless of how products were obtained or whether compensation was received.
Changes to Advertising Practices
As our website and business evolve, our advertising practices may change. We may add new types of advertising, modify existing arrangements, or discontinue certain advertising methods.
When we make significant changes to our advertising practices or disclosure policies, we will update this page and change the "Last updated" date at the top. We encourage you to review this disclosure periodically to stay informed about how we work with advertisers and partners.
Contact Us About Advertising
If you have questions about our advertising practices, specific disclosures, or how to exercise your rights regarding advertising, please reach out to us through our contact page. We welcome your feedback and are committed to maintaining transparent relationships with our audience.